“A Little Better”

Located on the corner of Olympic + Robertson Blvd. in Beverly Hills, California is this establishment:

helios_02 (johnstonmarklee)

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Where Interior Design meets Fashion

This year’s IIDA Southern California Chapter Haunt Couture theme is “LIGHTS, CAMERA, FASHION” with entries based on the fashion and movies from the 1930’s to the 1960’s.

haunt couture_2009

A brief description about Haunt Couture:

  1. “Use architectural and interior design materials to create a winning Haunt Couture fashion show entry. […] The purpose is to design a costume and stage show that best expresses the theme.” – IIDA
  2. (11 design firm teams + 1 student team) x 5 designers per team
  3. Team entry themes are randomly drawn. Design concepts have to express the connection between their selected theme, architectural elements found within said theme, and its interpretation into fashion.
  4. Textiles are provided by a textile sponsor, of which the majority of the costume must be made.
  5. Four weeks of prep time given between kick-off and event to prepare all costumes, props, music, script, and signage.
  6. On the day of, teams are given 45 minutes to assemble.
  7. Designs are judged by certain criteria such as costume construction, interpretation of theme & overall content, and creative use of textiles.

Without giving away my team’s design concept, all I’m going to say is that I somehow volunteered myself to sew the costumes for our models. And all I know how to do is make some mean pajama pants. This is going to be interesting.

Poster © 2009 IIDA, graphics designed by Associates Purchasing